Amatra Infotech, is geared up to expand via franchising in India with the support of Francorp, a part of Franchise India Group. It would take the first step at the 42nd Franchise & Retail, Expo & Conference FRO2011 on September 4th and 5th 2011 at the Nimhans Centre, Bangalore organised by Franchise India Group.
Amatra is an ISO certified electronics & computers repair company that has emerged as the benchmark for computer-related support services. They now intend to increase their presence and have a 360 degree approach to customer acquisition and servicing. For the purpose of the same, the company will soon be setting up the retail format Amatra Gadget Store ™ which will offer Amatra certified refurbished branded IT products with warranty and after sales services. Starting from Bangalore in the initial phase, Amatra will seek expansion in metros and major city markets.
Speaking on the occasion, CS Srinath, Founder and Managing Director, Amatra Infotech, said, “With our technical skill and expertise we hope to be leaders in Information, Communications & Entertainment (ICE) technology products’ sales, services and support. Our core focus is design, R & D of electronic products and services with specific focus on chip level repair, re-engineering, re-furbishing, on computers, laptops, mobile phones and other electronic equipment. Currently operational with 2 outlets in Bangalore, we aim to have more than 50 centers in the next two years through the franchising route.”
Commenting on the expansion, Gaurav Marya, President, Franchise India, said, “Amatra Infotech through franchising/channel partnership business models intends to create the pan India network to become the largest player in the servicing of electronic equipments in India. I am confident that they will generate exciting business opportunities for the potential investors & entrepreneurs.”