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Gitanjali Group, a diamond jewellery retailer has recently announced Bollywood superstar Shahrukh Khan, as its new brand ambassador. This alliance emphasises hugely on the concept of 'Trust Forever', a core agenda of the company.
Gitanjali also revealed a new company campaign showcasing the actor created by JWT. Shahrukh Khan and Anushka Sharma are also said to endorse, Gitanjali Jewels. The multi-brand jewellery store chain is dealing in premium diamond and gold jewellery brands.
Gitanjali, currently has presence across 210 company owned, 255 franchises and 520 shop-in-shop stores across the country. It also has many additional points of sale through retailers. The group that operates brands like Gili, Nakshatra, Asmi and D'Damas in India also recently acquired four Italian brands, Stefan Hafner, La Nouvelle Bague, IO SI, Poratti and two Indian Brands, G Divas, G Solitaire.
